Search Engine Optimization

Organic Search is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Given the Pay-per-click ads, it is the unpaid listing on a search engine result page (SERP) in which the search engine has determined are most relevant to the user’s query based on the search engine’s organic ranking algorithm rather than bidding approach.

Our Point of Difference

Since 2007 EWTC team has been providing SEO services to well-known media agency partners and direct clients in the US, China, and APAC markets. EWTC has SEO talent in our China and our US offices to provide you with full integration into your global SEO program.

We understand your SEO program will achieve greater ROI when you are tapping into multiple channels of marketing, for example, Paid Media, Facebook, WeChat, etc. Our SEO agency services are integrated with our SEO best practices to grow your business.

Your SEO strategy needs to be aligned with your global program, wherever in America, Europe, or China, but your China SEO marketing will be dramatically different since Google isn’t the domain player in China. Baidu has adopted similar Google best practices along with its own set of algorithms.

The markets are heavy users of mobile, especially in China and APAC. We ensure all our clients and top brands lead with understanding the mobile search landscape especially for Baidu Mobile SEO, WeChat Search and Dou-Yin (TikTok) Search and to maximize mobile traffic.

EWTC goes beyond translation and localization to target relevant, high converting keywords aligned with brand objectives. Our U.S. and China collaboration finds the best converting keywords for your organization’s SEO program.

We will audit and analyze your website for technical, CRO (Conversion Optimization) and on-page SEO. The audits are based on best practices for Google in most of Continent, Chinese search engines including Baidu, the #1 search engine in China.

While in APAC, search engines include Naver for Korea, and Google and Yahoo! for Japan. Our teams’ design SEO solutions tailored to each individual search market, while keeping in mind your global teams technical and build limitations.

Our U.S. and China-based teams collaborate to keep brand integrity while optimizing the on-page content for targeted audiences. Content is localized for each market while leveraging our U.S. and Chinese market teams for collaboration to ensure all vested individuals are clear with what is getting implemented for the on-page search engine optimizations.

SEO managers across all geographies understand the challenges of ethical, link earning for domain authority and link building. We follow the quality motto to get quality local links and produce engaging content for your audience. Online referral building is all about quality over quantity and a mix of link referral types. In short, what makes sense for your reputation.

EWTC is well versed in data collection and analysis technique for targeted markets. We create actionable, insightful reports which can be branded to work with your company’s digital reporting requirements.

How our SEO agency can help

The SEO team’s accomplishments are as remarkable as they are diverse: from taking small stores to local domination, to aiding global brands to fend off fierce competition. Our success comes from our diversity: computer scientists, historians, developers, literature gurus, graphic designers, and even a neuroscientist provide our clients with a plethora of talents

SEO Consultancy

We help you define your SEO objectives & develop a realistic strategy with you. You may have in-house marketing teams who require support & guidance, or you may need us to be your full SEO team. We work in both ways & advise on the best approach.

Keyword & Market Research

Solid keyword & market research help guide SEO strategy and allow us to provide realistic projections and forecasts of opportunity within your market. We don't make wild estimations or promises we can't keep.

Technical SEO Audit

We are well known within the industry for our technical capabilities due to our industry leading SEO Spider crawling software. We provide audits which analyse your website to ensure the search engines are able to effectively discover, crawl & index your web pages for maximum visibility.

Onsite SEO

We analyse your website’s structure, internal architecture & other key elements that are weighted within the search engines algorithms to provide recommendations for improved relevancy & alignment in targeting your keywords. We advise on all aspects of SEO, from site migrations, to schema & more.

Penalty Recovery

Our team of SEO consultants have plenty of experience in link audits & reviewing backlink profiles. We have helped websites recover from Google algorithmic penalties such as Panda & Penguin, as well as manual actions from mistakes they or a third party have made in the past.

Link Building

Link Building is outdated terminology for marketing online. It’s often forgotten or not given the level of expertise & time it deserves, but links are still the fundamental signal used within scoring. Today 'link building' encompasses content marketing, PR & outreach to get people talking about your brand.

Content Marketing

The backbone of any marketing campaign is compelling content and our team of creatives, including writers, designers & developers have helped many brands get talked about in mainstream media, to industry leading publications and blogs.

Graphics & Interactive Content

Our team of creatives, designers & developers work alongside our SEO & content teams to ideate, research, design & create remarkable graphics & interactive content for brands that get shared across the web.

Analytics & Reporting

We love data and provide monthly reporting on visibility, analytics, conversions & revenue (or value), so the performance of the campaign can be attributed back to the SEO investment & what matters to your company.

How can we help you?

There’s nothing worse than pushy salespeople, which is why we don’t employ any. Instead we let past victories speak for themselves. We can put you in touch with our existing SEO clients, for an independent review of our services.

Our SEO service pricing is based on the number of days a month we need to secure you the best results, which will vary depending on what you’re looking to achieve and how competitive your industry is. We don’t do set packages, all our SEO agency campaigns are bespoke based upon your specific requirements.

Contact us today if you’d like to know more about what our SEO service can do to boost your business.